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Michele Salati
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Surreal is real in dementia

“Surreal is real in dementia” is an awareness campaign designed for Enable Foundation Hong Kong, an NGO creating a cultural model for better understanding of dementia symptoms.

The campaign visualizes common dementia symptoms besides the most well-known symptom of memory loss. It comprises videos, animated icons, print and posters. (Campaign produced in 2018)

Photographer: Robert Bartholot - 3D Artist: Serial Cut - Sound Design: Yiannis Loukos - Graphic Design: Think Work Observe

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